Biggest Loser Product Placement?

JustinR

Member
Jun 22, 2008
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Ok, does anyone else think that the product placement on the show is absolutely ridiculous??? I mean it is a show with a huge amount of commercials over a two hour period every week. The costs cannot be that huge compared to a lot of reality shows that give away a million dollars or a half-million and the winner on the Biggest Loser only gets a quarter million. And on other shows like the Amazing Race prizes are given away every week that are pretty decent like trips to exotic locations and on the Biggest Loser they usually give away a care package from home, or a call to their family that costs the show NOTHING. So why the hell do they need such outrageous and blatant product placement???? I can understand that they want to make the show more touchy feely and more about losing weight and helping people than giving away money, but do the producers really have to be that greedy to make contestants and trainers show-off ziploc bags, brita water filters, and low calorie gum???
 
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