Part of the issue, we think, has to do with the focus of these trucks. Aimed at on-road performance, they lacked the utility of a traditional pickup (due to their sporty tires and suspensions) while being outrun and outhandled by equal or lower-priced performance cars. Automobiles are governed by the laws of physics, and a truck-based performance vehicle is never going to have the same potential as a car-based performance vehicle. The Raptor works because it doesn’t try to beat cars at their own game. It is a truck, first and foremost.