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Can You Resign From Your Personal Blog? [Tech Side Up]
Old 04-25-2008, 03:00 AM   #1 (permalink)
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Can You Resign From Your Personal Blog? [Tech Side Up]

VoIP pioneer Jeff Pulver just resigned from Pulvermedia — that’s right, a media company that bears his very name.
That got me thinking about how personal media outlets keep increasing in value, even getting whole media companies built around them. Will we come to a point where personal blogs become so big that they become media companies? As corporate interests become more complicated, could more people be forced to resign from media companies bearing their very names?
It happened to Steve Gillmor (albeit temporarily) with the Gillmor Gang. Could the Ninja someday be forced to resign from Ask a Ninja? Could Om Malik someday be forced to resign from GigaOM? Could Robert Scoble someday be forced to resign from Scobleizer? Could Christine Gambito someday be forced to resign from Happy Slip Productions? Could Marina someday be forced to resign from Hot For Words? Could I someday be forced to resign from The Mike Abundo Effect?
Granted, having your personal brand grow to a point where it could force you out is a high-quality problem to have, but it’s a problem more of us might have as the Web allows more personal brands to grow into media businesses. How should we mitigate that risk while building our little personal media empires?
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