No matter whether you deal with business or real life situations, a lasting first impression creates a huge difference and formulates a positive and appealing opinion, the reason why we all long to create one such, whenever possible. The same holds true for websites as well, and daily deal website is no different. Having an attractive and custom designed storefront is a strong metric to gauge the usability of the site. It also creates a long-lasting appeal and thus strongly reflects the top quality of the brand/products/services listed in the site.