I'm looking for the best 3D TV and I'm not sure which brand (Sony or Samsung) is better in this aspect. But, I also want the TV to have great picture quality, a sharp, clear image, and have LED/LCD.

Here are the two that I am looking at:
http://www.bestbuy.com/site/Sony+-+40%22+Class+/+LED+/+1080p+/+120Hz+/+3D+/+HDTV/2072119.p?skuId=2072119&id=1218308263016#tabbed-customerreviews

and

http://www.bestbuy.com/site/Samsung+-+40%22+Class+/+LED+/+1080p+/+240Hz+/+3D+/+HDTV/9783551.p?skuId=9783551&id=1218173773356

I don't see much of a difference between the two TV's. and I don't know much about television buying either. Any advice/help given would be great!