The New iPad Sets A New Single-day Record for Sales and Activations
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, 03-20-2012 at 04:35 AM (18291 Views)
AT&T issued a statement confirming “a new single-day record” for both sales and activations for the launch of the new device. Apple never released official sales numbers for the launch of the iPad 2, but it was estimated to have sold between 500,000 and a million units on its début weekend. The full press release from AT&T is after the break.
“On Friday, March 16, AT&T set a new single-day record for its iPad sales and activations, demonstrating robust demand for the new iPad on the nation’s largest 4G network, covering nearly 250 million people.”
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While the Friday launch was a record, AT&T declined to give specific numbers on just how many iPads were activated on its network, or how many the carrier sold in its stores or online.
The brief statement from the company said it saw "robust demand for the new iPad." It was released soon after Apple Chief Executive Tim Cook said in a conference call with analysts that he was "thrilled" with the new iPad's launch weekend.
Though Cook also declined to give any specific sales figures, he did say that the third-generation iPad had gotten off to a record start over the weekend.
The new iPad is Apple's first-ever 4G LTE-capable device. Unique models compatible with the high-speed wireless data standard are available for both AT&T and Verizon, the two largest wireless carriers in the U.S.
As of last quarter, Apple sold 55 million total iPads to date. And sales of the new ipad have exceeded 3 million since March 16 launch. Predictions have called for Apple to sell one million of the new iPad over the launch weekend alone.
The iPad went on sale last Friday in a total of 10 countries, making it Apple's biggest launch yet. Wall Street analysts generally expect Apple will sell about 10.1 million iPads in the current March quarter.